This entry is very random compared to the others that I have been doing recently, but it is on my mind right now and has been since I got home. Ever since I walked in the door, I have been going through my mail that has been sent since last time I was home last week and there is a lot of junk mail.
Now, you are probably thinking that people always get junk mail and this is nothing special. Unfortunately, all this junk mail is ads or letters wanting me to subscribe to this horse magazine or buy this horse product. I have never seen so many advertisements trying to accomplish the same result with so many different products.
Honestly, I am a college student so not only do I not have the money to be spending on these types of things, but I don't have the time to sit down and flip through countless magazines all talking about horses. Don't get me wrong, my mom andI subscribe to three magazines every year. These are monthly magazines and I do look forward to receiving them every month and seeing what topics are in them this month.
There is nothing wrong with magazines or advertisements for that matter. The problem comes when your mailbox gets deluged with never ending advertisements. You start to not even care what they say or what they are offering, because you just want to get rid of all of them.
When you see that you have a stack of mail after you have been gone for a little while, it makes you feel important. However when you go through and realize that you have to throw away everything but one letter, it makes you feel like you are no longer important to anyone except the Alumni association from your high school.
Do these companies that send these out seriously not have anything better to do with their time? Has it come down to simply sending out postcards saying "Subscribe to the Perfect Horse and your horse will never be happier"? Have they never heard of this new thing that everyone is using called the internet? If they would simply catch up with the 21st century, they could advertise on the internet and people could search for them instead of them searching for every equestrian on the planet.
You know that this is annoying and it would be so much better if they would use the internet, save some trees, and stop bothering people every day with their advertisements. If they are doing that bad in sales, maybe they should considering something else besides just marketing more. With economy the way it is right now, I feel like the last thing most people are thinking about spending money on is a magazine subscription.